Browsing Διοίκηση Επιχειρήσεων (ΜΕΤ) by Title
Now showing items 18-37 of 844
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Business plan: a networking and recruitment platform for cross-border expansion between China and Europe.
(Ανοικτό Πανεπιστήμιο Κύπρου, 2020-06)The word ‘Mesh’ can be defined as: 1. a network; net 2. an open space between the strands of a network 3. anything that ensnares, or holds like a net 4. to entangle or become entangled 5. (often followed by: with) ... -
Collective intelligence: How can firms benefit from it?
(Ανοικτό Πανεπιστήμιο Κύπρου, 2019-05)This thesis reviews the source of collective intelligence from when it was firstly implemented. The goal is to describe and understand collective intelligence as a concept but also to define its importance in firms and ... -
Communicating and motivating effectively
(Ανοικτό Πανεπιστήμιο Κύπρου, 2018-06)This analysis examines the effectiveness of different communication techniques in managing employees, and how managers can motivate their employees to perform at the best of their abilities. It ... -
Consumer behaviour in marketing research: customer satisfaction and consumer decision process.
(Ανοικτό Πανεπιστήμιο Κύπρου, 2020-05)When evaluating consumer behaviour, marketers analyse certain aspects in certain ways and apply marketing strategies to maximise profit, develop successful products, maintain a competitive market position, construct desired ... -
Corporate governance and the financial performance of listed companies
(Ανοικτό Πανεπιστήμιο Κύπρου, 2019-12)This master’s dissertation investigates the challenges that arise from the implementation of Corporate Practices and the effect that the adoption or no adoption of such practices have in the profitability of listed shipping ... -
Corporate social responsibility (CSR) and stock price - An event study approach
(2016-09-08)Corporate Social Responsibility can bring real business benefits by reducing risk, by enhancing brand value, by opening doors and creating good will, and by improving staff efficiency and morale. Nevertheless, there ... -
CTC AUTOMOTIVE LTD aims to develop a business plan to the Marine, Oil & Gas sector in Cyprus: A new market development project, indicating to the contribution of CTC' s business plan for CATERPILLAR brand
(2016-04-05)During the last five years, Cyprus Economy experiences one of its biggest drawbacks ever. The sector that has been impacted mostly, due to this negative situation is definitely the construction industry. A decrease of more ... -
Database marketing στις κυπριακές εταιρίες τηλεπικοινωνιών. Η περίπτωση της εταιρείας τηλεπικοινωνιών Primetel
(2015-07-21)Το θέμα της παρούσας διατριβής είναι η μελέτη του Database Marketing στις κυπριακές εταιρίες τηλεπικοινωνιών. Παράλληλα μελετάται η περίπτωση της εταιρείας τηλεπικοινωνιών PrimeTel. Κύριος σκοπός της παρούσας διατριβής ... -
Develop a marketing plan for Nedeco Electronics Ltd - Cockpit a Smart Home Solution
(Ανοικτό Πανεπιστήμιο Κύπρου, 2020-11)The thesis scope is to develop a marketing plan for Cockpit wireless home automation that intends to enter the Cyprus market. Home automation system allow users to control their home electrical appliances remotely with the ... -
Development of regulatory training program for the operator of Cyprus Airports
(Ανοικτό Πανεπιστήμιο Κύπρου, 2020-11)The purpose of this dissertation was to register the training requirements for personnel operating in the airside areas of Larnaka and Pafos International Airports based on European Union requirements. It identified the ... -
Digital marketing through social media for start up fashion companies
(Ανοικτό Πανεπιστήμιο Κύπρου, 2020)Social media channels started in the early 2000s and since then their production has been growing at exponential rates to enhance and satisfy existing and new needs of the users. Recent data showed that within 2019 two ... -
Digital marketing για μια διεθνή επιχείρηση: Η περίπτωση των Zara
(2017-08-28)Στα πλαίσια της παρούσας εργασίας, πραγματευόμαστε το μείζον ζήτημα των ηλεκτρονικών υπηρεσιών διαδικτύου για μία διεθνή επιχείρηση και πιο συγκεκριμένα, θα αναφερθούμε στην περίπτωση της επιχείρησης Zara, με βασικό στόχο ... -
Diversity in the workplace.
(Ανοικτό Πανεπιστήμιο Κύπρου, 2019-05)Στις μέρες μας η παγκοσμιοποίηση άλλαξε όχι μόνο τα σύνορα των χωρών δημιουργώντας ευκολότερο πέρασμα στο εργατικό μεταναστευτικό κίνημα, αλλά επίσης άλλαξε και τον τρόπο που δουλεύουν οι επιχειρήσεις, οι οποίες τώρα πρέπει ... -
E-Marketing plan of travel agencies in 21st century: A case study of Let' s Go Tours
(2017-08-28)Σε ένα συνεχώς μεταβαλλόμενο περιβάλλον, φαίνεται ότι οι τεχνολογικές εξελίξεις δεν άφησαν ανεπηρέαστη ούτε την τουριστική βιομηχανία. Ο παραδοσιακός τρόπος λειτουργίας των ταξιδιωτικών πρακτορείων μετακυλύει στην ανάγκη ... -
Earnings management during the IFRS implementation and the financial crisis in Greece
(2014-08-29)As accounting quality cannot be easily observed, researchers have used some measurement models, mostly concerning earnings management, conservatism and value relevance. The most common used measure is earning management ... -
Electronic banking in Cyprus from customer's point of view
(2017-07-27)Electronic banking services are being used with an increasing frequency and are gaining more and more popularity in most countries, including Cyprus. Previous researches have confirmed the importance of such services for ... -
Emotional intelligence in the Greek public sector.
(Ανοικτό Πανεπιστήμιο Κύπρου, 2019-05)Emotional intelligence (EI), in the sense of the ability to recognize and manage emotions in the self and in others, has become a widespread notion in managerial studies all over the world, and it is claimed that high EI ... -
Empirical testing of capital asset pricing model
(2013-07-25)Η παρούσα μελέτη εξετάζει το CAPM στο Χρηματιστήριο Αξιών Αθηνών (ΧΑΑ) χρησιμοποιώντας το μοντέλο Black, Jensen και Scholes-BJS (1972) καθώς επίσης και το μοντέλο Fama και Macbeth (1973). Τα αποτελέσματα μας δείχνουν ότι ... -
Entrepreneurship for Micro and Small Businesses in Greece. Weaknesses and threats for Micro and Small Businesses in Greece during the crisis. How to overcome the crisis and survive
(2017-08-04)Micro and Small firms are the backbone of any country’s economy. Especially for Greece, they reach the 99.6% of total firms, the 56.2% of total added-value and the 76% of total employment. The aim of this dissertation is ... -
Fashionable life + style blog shoegal out in the world - Μια προσέγγιση marketing - business plan, swot & pest analysis, marketing survey - ενα blog μετατρέπεται σε επιχείρηση μέσω marketing
(2015-08-31)Η μεταπτυχιακή διατριβή επιχειρεί με τη χρήση των παραδοσιακών εργαλείων marketing – PEST & SWOT Analysis, Business Plan, Marketing Survey – να μετατρέψει ένα blog σε επιχείρηση, χρησιμοποιώντας ως παράδειγμα το fashionable ...