Browsing Μεταπτυχιακές διατριβές / Master Τhesis by Author "Νεοκλέους, Μαρίνος"
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Strategic drift, the case of Nokia Corporation
Neokleous, Marinos (Ανοικτό Πανεπιστήμιο Κύπρου, 2020-05)Organizations that do not align with the external environment and not respond rapidly to changes face the risk to undergo strategic drift. Strategic drift can be described as the phenomenon where the strategy of an ...